Ryanair is Europe’s favourite airline, carrying 116m passengers per annum on more than 1,800 daily flights from 84 bases, connecting more than 200 destinations in 33 countries on a fleet of over 340 Boeing 737 aircraft, with a further 330 Boeing 737’s on order, which will enable Ryanair to lower fares and grow traffic to 180m per annum by FY24.
Ryanair has a team of more than 10,000 highly skilled aviation professionals delivering Europe’s number one, on-time performance and an industry leading 31-year safety record.
Ryanair needed a visual analytics platform that would provide insights to improve route management, reservations and in-flight services.
Ryanair is Europe’s most popular airline and operates more than 1,800 daily flights, connecting 200 destinations across the region. Taking pride in offering low-cost flight options, Ryanair is continually improving its customer proposition and the Ryanair Business Intelligence team needed to consolidate data from across the organisation to drive insights and make business decisions.
After meeting with ometis, Ryanair decided to implement QlikView and Qlik Sense across the organisation to help drive sales, fill more flights and improve the different services it offers to its customers.
‘QlikView can be used by staff who have in-depth analytical roles, such as for those who work in Finance or Marketing. Qlik Sense has then been overlaid on top of this so that staff in more time-sensitive departments – say in Ground Ops or Flight Ops – can get quick and easy-to-digest data visualisations, showing instantly what’s going on, where there’s an issue, quantify the issue, and address the issue.’
– Shane Finnegan, Senior BI Developer, Ryanair
Using Qlik to consolidate all company data, Ryanair has gained greater insight into its operations, enabling the airline to run more effectively.
In the future, Ryanair hopes to use Qlik to continue to improve their in-flight retail offering, as well as helping to optimise the supply chain by understanding the anticipated passenger mix on a given flight and matching this with an appropriate range of products and sufficient stock for the flight.
‘With Qlik, we’re building a complete overview of what’s going on across the business and it is playing a major role in the way we are evolving the services we offer to customers. Ultimately, we want to find the best ways to make our customers happy on-board, while being able to offer them the lowest fares on the market and Qlik gives us the foundation to make educated decisions which will make that notion a reality.’
– Shane Finnigan, Senior BI Developer, Ryanair